10 Ways to Use The Brand-Building Power of Google+ Effectively

Google+ Logo

Google+ is Google’s own social media site. Fully integrated with other Google sites like Gmail and YouTube, it’s still relatively new compared to Facebook, but offers great promise. It currently has over 20 million users and this number is growing every day. Creating a Google+ account for your business gives you an advantage in Google […]

Do You Have A Focused And Clear Marketing Plan?

marketing planning

In my business consulting experience, I have noticed a certain attribute that is common in most entrepreneurs and business owners.  Most are “doers” rather than “planners”. In reality, being a “doer” is perhaps the ultimate character trait of a successful person.  Rather than thinking or wishing, they get out there and make something happen.  In […]

5 Tips for Choosing an Online Marketing Specialist

local online marketiting specialist

Online Marketing is one of the most effective ways to generate new customers and profits for your local business.  This is primarily due to the fact that most consumers go online to search for local products, services, and businesses that can provide what they’re looking for. However, business owners are busy actually “running their businesses”… […]

5 Essential Ingredients In Website Design

Website Design Essentials

When people think of web design, they often think of things like graphics, page layout, and attention-grabbing fonts.  While these elements are certainly part of web design, the truth is that web design encompasses much more than just aesthetics.  Are you interested in learning more about what makes a great website design?  Then check out […]

Online Reputation Management for Small Businesses

Reputation-management-graphic

As a small business owner, you are responsible for marketing your business – and that means identifying your most viable marketing avenues.  Whatever size your business is, there is no denying that it should have an Internet presence, as the Internet is arguably the most powerful marketing arena there is.  A large part of establishing […]

Facebook Advertising According to Facebook

Before turning to gurus and external guides, consider listening to Facebook and what the social media site recommends for businesses. Consider first the objectives Facebook says you should consider when preparing to promote your business on the social media site: Foster product development and innovation Generate awareness Drive preference and differentiation Increase traffic and sales […]

10 Keys To Effective Mobile SEO

If you know anything about building a website for business, then you understand the importance of using effective search engine optimization (SEO) techniques in your design. You also know that SEO protocols seem to be changing so quickly now, it is becoming more difficult than ever to stay abreast of those changes. Now you have yet […]

Fundamentals Of Effective Mobile Website Design

Mobile Website Design

It is common knowledge that any business that wants to compete in today’s techno-savvy market must have a strong Internet presence, which generally starts with an effective website. One fast-growing trend in the world of web design is the optimization of sites to make them more easily accessible and viewable on mobile phones and other mobile devices. But just how important […]

Small Business Marketing – How To Attract Customers Online

Website Design

Today we will reveal four (4) important steps that all small business marketing professionals should take in order to attract a steady stream of NEW and REPEAT customers for their local business using the internet! I’m sure you already know how extremely important is for you to market your business online.  However, most business owners still are not doing what it […]

SEO Fundamentals For Small Business Owners

While there are a number of ways to get more targeted traffic to your website, every business owner should consider optimizing their website for the search engines. Before you begin, you should understand certain fundamental concepts of Search Engine Optimization (or SEO).  In order to be prepared to increase your website traffic and attract qualified prospects via the […]